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Reference Stories
Shower Canary
Smart Showers for a Sustainable Future
The global conversation surrounding sustainability is gaining momentum. Consumers are increasingly looking for ways to reduce their environmental footprint, particularly water and energy consumption. This trend drives innovation in the Internet of Things (IoT) sector, where smart solutions are emerging to empower individuals and businesses to make a positive impact.
Background
Shower Canary, a New Zealand-based company founded in 2021 by Matthew Black, offers a unique product: a smart shower timer that helps users minimize shower durations. This simple yet effective solution significantly saves water, energy, and CO2 emissions.
Challenge
Shower Canary faced a key challenge – ensuring their product remained affordable for consumers. A critical aspect of this affordability was factoring in the cost of data connectivity for the smart shower timer. Traditional mobile data plans often involve variable charges, posing a potential barrier for long-term use.
1NCE Solution
By utilizing 1NCE's Industrial eUICC-capable SIM cards, powered with 2g, 3g, and 4g connectivity, Shower Canary obtained a fixed-cost data plan for the entire 10-year lifespan of the smart shower timer. This allowed them to factor this cost into the product's manufacturing price, ensuring long-term affordability for consumers with global IoT connectivity.
